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Equitas holdings’ arm introduces Selfe Login to Mobile Banking App

Equitas holdings’ subsidiary — Equitas Small Finance Bank (SFB) has introduced facial recognition-based authentication in its mobile banking app. Equitas is the first SFB to introduce facial recognition for customers to login to their mobile banking app. This eliminates the need to remember complicated passwords or MPIN.

The Bank has been working on technology as a key driver of growth and has a roadmap to progress towards this. The bank has invested over Rs 150 crore in digitization, information security, cyber security and customer facing apps to make it easy for customers.

Equitas Holdings is a diversified financial services provider focused on individuals and micro and small enterprises (MSEs) that are underserved by formal financing channels.

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